Bean to Barstool Bite Sized: 5 Minutes with Dr. J. Nikol Jackson-Beckham
Today we talk with Dr. J. Nikol Jackson-Beckham, the principle behind Crafted for All, a consultancy that helps craft beverage companies and organizations be more inclusive, equitable, and just, about descriptive tasting language for beer, how culturally informed those vocabularies can be, and how the tasting experience can be used to invite newcomers into craft beer.
Episode 16: Cultural Beer Language with Dr. J.
As craft beer works to be more inclusive, the language we use to describe beer needs to be examined. In this episode Dr. J Nikol Jackson-Beckham talks about where cultural biases are found in beer language and how we can learn to use descriptive sensory language to welcome newcomers and learn from others.